E-commerce Growth Agency for Shopify & Amazon Brands

Scale Your Store.
Keep the Surplus.

We combine profit-first advertising, conversion-focused store design and smart automation to grow your revenue and your margin — so more of every sale stays in your pocket.

500+ brands scaled

15+ years in e-commerce

4.9/5 rating

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Growing brands on the platforms that matter

ShopifyAmazonTikTok ShopMetaGoogleKlaviyoWooCommerceWalmart
How it works

Process Is Performance

Four focused steps built to grow your store faster — and more profitably.

  1. Step 01

    Let's Get in Touch

    A quick strategy call to understand your store, your margins, your goals and what's holding growth back.

  2. Step 02

    Store & Data Audit

    We dig into your analytics, ad accounts, funnel and catalogue to find exactly where revenue and profit are leaking.

  3. Step 03

    Launch & Automate

    We roll out campaigns, conversion fixes and email/SMS automations that turn browsers into repeat buyers.

  4. Step 04

    Optimize & Scale

    Weekly testing, reporting and budget shifts toward what's actually profitable — then we scale it.

Problem → Solution

Most stores we meet are stuck in one of these spots

Ad costs keep climbing

CPMs rise every quarter while ROAS slides, and every new customer costs more than the last.

Traffic that doesn't convert

Visitors land, browse and bounce. Without conversion work, every ad dollar is running at half strength.

Cash stuck in surplus stock

Slow-moving inventory ties up cash and warehouse space while you keep reordering your bestsellers.

You don't need to reinvent your store. Most brands already have the pieces — the products, the offers, the audience. We refine what's working, fix what's leaking, and automate the rest.

FounderEcom Surplus

And here's how we do it……

Grow Every Part of Your Store

From first click to fifth order — acquisition, conversion, retention and inventory all get a plan.

What do you want to fix first…

Automation Is the New Efficiency

Manual campaign management is slow and error-prone. We automate flows, reporting and repetitive ops so your team can focus on product.

Efficient ProcessRight Planning

Profit Starts With a Solid Plan

Every campaign is mapped to your margins, stock levels and calendar — no guesswork launches.

Grow Your Customers & Revenue

Predictive analytics, tight targeting and constant monitoring keep growth compounding month after month.

Testimonials

Results Don't Lie

We've helped hundreds of e-commerce brands grow revenue while protecting their margins. Here's what a few of them say.

Book a Strategy Call

“Within three months our ROAS went from 1.8 to 3.4 and we finally stopped guessing where to put the budget. The team feels like an extension of ours.”

Client NameFounder, DTC skincare brand

“They rebuilt our email and SMS flows and now repeat customers drive almost 40% of revenue — completely hands-off for us.”

Client NameHead of E-commerce, home & kitchen brand

“We cleared six months of slow-moving stock without tanking our prices, and the cash went straight back into our bestsellers.”

Client NameCo-founder, apparel brand
500+Brands scaled
15+ yrsE-commerce expertise
50M+Orders processed for clients
What we do

Our Services

Everything a growing store needs to acquire, convert and keep customers — under one roof.

Store Design & CRO

High-converting Shopify stores, landing pages and product pages — tested and refined to lift conversion rate and AOV.

  • Shopify builds & redesigns
  • A/B testing programme
  • Offer & bundle strategy

Paid Acquisition

Profit-first Meta, Google, TikTok and Amazon ads, with creative testing and budgets tied to contribution margin — not vanity ROAS.

  • Meta & TikTok ads
  • Google Shopping & Performance Max
  • Amazon PPC

Email & SMS Retention

Automated Klaviyo flows and campaigns that turn first-time buyers into loyal, repeat customers on autopilot.

  • Welcome & abandoned-cart flows
  • Post-purchase & win-back
  • List growth & segmentation

Inventory & Surplus Recovery

Turn slow-moving and excess stock back into cash with bundles, targeted sales, marketplace channels and smarter forecasting.

  • Clearance campaigns that protect price
  • Marketplace & outlet channels
  • Demand forecasting
Campaigns

Campaign Results

A simple, streamlined process is what gets you results.

Rebuilt the funnel, then scaled paid social

New customers
70k+
Revenue generated
$8M+

PPC restructure and listing overhaul

New customers
50k+
Revenue generated
$2M+

Cleared surplus stock, funded the next launch

New customers
100k+
Revenue generated
$5M+
Why choose us

Compare Yourself

Profit-focused, transparent and built around measurable results — not vanity metrics.

Ecom Surplus

  • Strategies built for your store
  • Profit-first, margin-aware ads
  • Continuous A/B testing
  • Campaigns backed by real data
  • Clear timelines & weekly reporting
  • Measurable revenue outcomes
  • No hidden recurring costs

Other agencies

  • Generic plans with little precision
  • ROAS chasing at the expense of margin
  • Guesswork-driven campaigns
  • Manual processes that slow you down
  • Missed deadlines & scope creep
  • Vanity metrics over real ROI
  • Long lock-in contracts
Founder's note

We started Ecom Surplus because too many great products were being held back by leaky funnels, rising ad costs and cash stuck on warehouse shelves. Our job is simple: find the surplus hiding in your business and turn it into growth.

FounderEcom Surplus
500+Brands helped
02Offices worldwide
10–20Team size
Some FAQs

Frequent Questions

Answers to your most common questions.

What services do you offer?

Paid acquisition (Meta, Google, TikTok and Amazon), Shopify store design and conversion optimisation, email & SMS retention, marketplace growth and surplus inventory recovery. Most clients start with an audit and add channels as they scale.

Which platforms do you work with?

Shopify and Shopify Plus, Amazon Seller Central, TikTok Shop, WooCommerce and Walmart Marketplace, plus Meta, Google Ads, Klaviyo and the usual analytics stack (GA4, Looker Studio and attribution tools).

How quickly will I see results?

Quick wins from conversion fixes and email flows often show up within the first 30 days. Paid acquisition usually needs 60–90 days of structured testing to find campaigns that scale profitably.

Do you work with brand-new stores?

We're the best fit for brands with proven products and consistent monthly sales. If you're earlier than that, our Growth Audit gives you a clear roadmap to get there.

Can you audit my existing setup?

Yes. The Growth Audit reviews your store, ad accounts, email programme and inventory, and hands you a prioritised action plan — whether or not you work with us afterwards.

How do you help with surplus inventory?

Bundles, targeted clearance campaigns to the right customer segments, flash sales, outlet and marketplace channels, and forecasting to prevent overstock next season — without training your customers to wait for discounts.

What is your pricing structure?

A fixed-fee audit, then a monthly retainer based on scope and channels. Ad spend is paid directly by you to the platforms — we never mark it up.

Do I keep ownership of my ad accounts and data?

Always. Everything runs in your accounts and we get partner access. If we ever part ways, you keep all creative, data and audiences.

Let's do it

Let's Grow Smarter

Start with a clear plan, or hand us the keys and let us run growth end to end.

Growth Audit & Strategy

A deep-dive audit and a data-driven, high-converting growth roadmap for your store.

Starting from$1,999one-time

  • Full store & funnel audit
  • Ad account & creative review
  • Email & SMS programme review
  • Inventory & margin analysis
  • Prioritised 90-day roadmap
Book an Intro Call
Free 30-minute call

Ready to find your surplus?

Book a strategy call. We'll look at your store and your numbers, and show you where the quickest profitable wins are.